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BRANDING

“If people believe they share values with a company, they will stay loyal to the brand.”

— HOWARD SHULTZ, CEO OF STARBUCKS

Branding is not just about designing a good logo or putting billboards everywhere in the city. Good branding is a good design, values shared by customers towards the company, trust of customers over the company and its products, advertising to create community and of course logo to give your company a recognization.